Integrity Advertising Hires a Life Unit President

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A quickly rising monetary companies distributor is celebrating Life Insurance coverage Consciousness Month by naming a brand new high govt for its life insurance coverage workforce.

Integrity Advertising named Tess Grace to be president of its Integrity Life division. Grace is shifting to the Dallas-based firm from the position of senior vp for brokerage gross sales at Mutual of Omaha.

Integrity Advertising has used non-public fairness cash to develop quickly via acquisitions. In 2022, it generated $22 billion in gross sales life insurance coverage, annuities, medical health insurance and associated services via a community of 550,000 brokers and advisors.

The agency’s RIA and broker-dealer models have about $40 billion in belongings below administration and advisement.

What It Means

An organization with deep pockets desires to promote your shoppers extra life insurance coverage.

The Considering

Integrity Advertising stated it desires Grace to speed up the corporate’s development within the life insurance coverage and long-term care markets.

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