LISTEN: Is Amazon or Google the Prime Driver of Client Purchases?


Roth MKM’S 2023 millennial survey is out, and Amazon is now pushing Google as a prime supply for client inspiration and data in relation to making purchases.

Almost 40% of respondents pointed to Amazon as their prime supply. As for social media, YouTube leads the pack for about 30% of millennials, adopted by TikTok at 24%.

Tune in to Information/Speak 760 AM WJR weekday mornings at 7:11 a.m. for the WJR Enterprise Beat. Listeners outdoors of the Detroit space can pay attention reside HERE.


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