2023 Threat Index Report | Embroker


The startup setting looks like it’s shifting extra quickly than ever. And it’s no marvel: founders are dealing with unprecedented occasion after unprecedented occasion in 2023. This has continued for over three years and reveals no indicators of slowing down.

For founders, this “new regular” is starting to really feel all too acquainted. At Embroker, we needed to discover how the startup group manages the present pressures and what steps they’re taking to fight future dangers. To that finish, we’re saying our second-annual Threat Index Report.

In March 2023, Embroker carried out a complete survey of 500 VC-backed startup founders to assist us perceive how founders are doing and the way final 12 months’s surprises have affected them and their companies. Within the report that adopted, we broke down these numbers, mentioned the important thing findings, and revealed the methods utilized by founders to make sure their success and thrive in a pre-recession financial system. 

SVB, distant work, and… PR?

2023 Startup Threat Index Report
Based mostly on a survey of over 500 VC-backed startup founders within the U.S., the report reveals what they’re most apprehensive about this 12 months, what they’re doing about it, and what they aren’t.

Obtain the Report

Right here’s a sneak peek into a few of our findings:

  • This 12 months, the collapse of Silicon Valley Financial institution (SVB), which affected  84% of founders because the final collapse throughout the Nice Despair, was one of many extra main issues within the founder group, and rightfully so. In response, founders have adjusted their danger mitigation methods, realizing the upcoming challenges of more durable financial instances. Many have taken proactive measures by constructing a considerable reserve of liquid capital, making certain they’re well-prepared for potential difficulties sooner or later. Whereas it is a good answer to implement for an unseen timeline, it is just brief time period. 
  • Startup founders have additionally shared their two main targets: rising their product and increasing their enterprise. Whereas the trail to success is difficult, even probably the most lucky of founders should sacrifice some features. They’re prepared to speculate their private time and monetary sources to attain these objectives. Nevertheless, founders are more and more cautious about defending their popularity and model. In contrast to earlier years, a rising variety of founders (35%) refuse to compromise their popularity or quit management of their firms. Moreover, 33% prioritize preserving private relationships and staying true to their preliminary imaginative and prescient.
  • Efficient communication is one other essential facet of danger mitigation. Embroker launched a brand new danger class—points associated to social actions concentrating on companies. This danger shared the highest spot with inflation at 24%, which was the widespread concern within the earlier 12 months. Founders acknowledge that the notion of their enterprise and their private picture pose important dangers. As a response, practically half of the founders (46%) sought help from public relations companies and professionals to handle their messaging following the SVB occasion. 
  • Except for exterior, the most important inside danger is primarily people-related challenges. The report reveals, 25% of founders struggled with hiring the precise expertise, whereas 30% reported difficulties in managing distant employees. Each clients and staff search companies that align with their values. Consequently, many startups have turned to human useful resource (HR) applications as a number one answer. By implementing these applications, founders purpose to draw and retain people who share their values, creating a robust basis for sustainable development.

Currently, the startup setting is characterised by fixed change: Counting on previous success and sustaining the established order is not doable. Founders should adapt within the face of mounting adversity. 

Founders who proactively assess dangers, evolve their methods, and seize alternatives are finest geared up to navigate the evolving market and construct resilient and thriving companies. This report serves as a priceless useful resource for founders, enabling them to achieve a deeper understanding of the dangers and assist navigate the business with better confidence and success.

For extra studies and content material like this, together with up-to-date purchasing information for enterprise insurance coverage insurance policies, go to our Insurance coverage Index.


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